After two successive severe winters, your customers are all too familiar with just how treacherous it can be when walking on packed snow and ice.

Scuffs and scratches are bad news for shoes but good news for shoe care! Outside it's a hard world and leather is constantly at risk of damage from knocks and scrapes, all too soon it looks dull and lacklustre and needs some powerful shoe care to keep it looking its best!

Dasco have introduced vibrant colour to their Bootshapers range for the Autumn/Winter season. The attractive NEW pink marbled finish is fun, feminine and adds a welcome splash of colour that will certainly appeal to the younger market.

While putting name labels in children's clothing is all part of the back-to-school ritual, putting names in their shoes often gets overlooked (even though they will have been one of the more expensive items on the shopping list).

Dunkelman & Son Ltd developed and patented their original Dascomatic Bootshaper in 1968 – at the time when high-leg fashion boots known as 'Kinky' Boots were all the rage!

Dasco's stylish new "lifestyle" graphics, which were so well received last year, are now being used on their insoles packaging. The new design personalises insoles, illustrating activities that your customers will automatically associate with their lives and their footwear - from smart and formal to casual, outdoor shoes and boots.

Maximum comfort, minimum visibility. Skimpy, lightweight summer footwear means insoles that are virtually invisible have a clear advantage.

Dunkelman & Son Ltd have recently installed an energy management system to reduce energy usage in line with their environmental policy.

The roll out of an upbeat new look across Dasco's entire shoe care range is now virtually complete. The crisp, clean graphics combined with stylish 'lifestyle' images brings shoe care to life, reports Kevin Burton, Sales Director.

New Angel Feet Toeposts are a recent addition to Dasco's popular Gel Cushion range. Angel Feet Toeposts are a dual-purpose insole designed specially for 'flip-flop' style sandals. With a toepost protector and half insole moulded seamlessly from lightweight polymer gel, they provide excellent cushioning for both the toes and the ball of the foot. Available in one size to fit all, these 'invisible', ultra-thin insoles have the added benefi­t of a textured top surface to help prevent the foot slipping.

Ball of foot insoles have helped take the pain out of wearing 'killer heels'... but what about our heels? When it is the heel of the foot that takes the full impact of each step it gets quite a pounding and leads to a real need for shoe comfort inserts that cushion the heel and help absorb impact.

Freddie Dunkelman, founder of Dunkelman & Son Ltd, visited the company's head office and factory in Northamptonshire recently, to present long service awards to 17 members of staff who had been with the company from 15 to 40 years. With 61 years of service himself, Freddie Dunkelman took this opportunity to formally announce his retirement as Non-Executive Director, now taking the title of Founder President.

Dasco's new Wood Two Way Shoe Stretcher is now gaining distribution in many export markets, through both shoe repairers and shoe retailers.

The love affair with high heel shoes appears to have reached new heights,  with women resorting to collagen injections to pad out the ball of the foot,  to help them wear their ultra-high heels in comfort.

The latest introductions to the Dasco Shoe Laces range, are ideal for Autumn/Winter season leisure shoes and boots.

Dasco have utilised advanced gel cushioning technology for the latest introduction to their comprehensive range of insoles.  The new Dasco Gel Cushion insoles are made from a revolutionary lightweight polymer gel to provide superior shock absorption, excellent cushioning and long lasting comfort.